Redmoor guide to Twitter and health
Twitter is a great site for learning and sharing information about health. It is a micro-blogging site which limits your posts to 140 characters. This allows people to share a lot of information in a short space of time. This … Continue reading
Social media and job hunting
It never ceases to amaze me when I talk to fellow business leaders and they trot out the usual line that those coming out of school do not possess the skills for business yet those same businesses will pay vast … Continue reading
10 quick steps to developing a social media strategy
At one of our social media bootcamps recently for health staff a fab discussion took place around developing a social media strategy for your organisation. Concerns were expressed that too many organisations obsess about the platforms without thinking about what they … Continue reading
Join the Twitter party
During our social media masterclasses we’re often asked for some simple tips that can help social enterprises use Twitter effectively. You can of course research plenty of tips on the internet from sites like Mashable but the simplest analogy I … Continue reading
Fed Ex showing the right approach to managing a crisis
The recent video of a Fed Ex employee casually tossing a PC monitor over a fence unaware of the fact he was being filmed offers both a lesson in how quickly a reputation threat can go viral but also how a modern … Continue reading
Social enterprises and social media – it’s a no brainer!
If you work in communications you will have found out by now that social media is no one hit wonder. Sites like Twitter, Facebook, LinkedIn, and Google+ are part of daily life. Ordinary citizens are venting their spleens through their … Continue reading
10 tips for building your Twitter profile
Improving your Twitter profile is not always about the number of followers you have. You often see profiles of people with several thousand followers but look more closely and you will find they follow an equal amount or in many … Continue reading
Are superinjunctions worth the paper they are written on?
The “outing” of a series of celebrities in Twitter who allegedly have been the subject of superinjunctions raises some fundamental questions about the impact of social media, the ability of the courts to maintain anonymity and whether there is any … Continue reading